July 14, 2025
SelfPay, the leading provider of self-service payment solutions in Romania, announces the expansion of its SelfPay Now mobile app functionalities, further strengthening its position as a key player in Romania’s digital and automated payments infrastructure.
The newly launched services mark an important milestone in the evolution of SelfPay Now into a comprehensive super app that centralizes essential financial and administrative operations within a single platform.
New services include:
These new features expand an already extensive digital ecosystem of over 200 integrated services, covering a wide range of recurring needs, such as:
A scalable infrastructure with nationwide coverage
The SelfPay Now app, available for free on the App Store, Google Play, and Huawei AppGallery, currently has over 700,000 registered users. In parallel, the network of more than 12,000 SelfPay Payment Stations is present in strategic locations, including major retail chains, gas stations, public institutions, commercial centers, and residential areas across the country.
This hybrid ecosystem (digital + physical) offers public and private sector partners a scalable, efficient, and consumer-aligned distribution and collection channel. It contributes directly to cash reduction, improved collection rates, and greater operational efficiency.